Introduction of New and Innovative Technologies to Improve Wound Care Management

“The Future of the Wound Care Managementultrasound, nanocrystalline silver technology,
Market to 2015”, report provides key data,nanospider technology and use of silver and
information and analysis on the global wound carecombination dressings are improving wound care
management market. The report provides marketmanagement. Other emerging trends in wound care
landscape, competitive landscape and market trendsmanagement include tissue engineering, animal-fetal
information on seven market categories includingcell research for regenerating tissue in chronic
advanced wound management, compression therapy,wounds, stem cell therapy and gene therapy.
ostomy drainage bags, traditional woundTechnological advances such as improvements in
management, wound closure devices, negativesynthetic dressing materials are expected to have a
pressure wound therapy and pressure relief devices.positive impact on the growth in the wound care
This report provides comprehensive information onmanagement market. Newer technologies such as
the key trends affecting these categories, keyrecombinant growth factors, endovascular arterial
analytical content and usage patterns on the marketrepair techniques, bilayered human dermal substitutes
dynamics. The report also reviews the competitiveand xenogeneic tissue scaffold are aimed at further
landscape in terms of pipeline products andimproving the wound care management.
technology offerings. ( )Advanced Wound Management and Wound Closure
Wound Care Management Market to Cross $17 billionDevices are Key Categories in the Wound Care
by 2015Management Market
This report estimates that the global market forAdvanced wound management and wound closure
wound care management products, which was valueddevices categories accounted for 42% of the overall
at around $13 billion in 2008, would exceed $17 billionwound care management market in 2008. Advanced
by 2015 with a CAGR of 4%. The market iswound management market is driven by the rising
expected to be driven by the increasing number ofprevalence of chronic wounds, increasing acceptance
surgeries and the rising prevalence of pressure ulcers,of the healthcare professionals and improving levels
diabetic ulcers and venous ulcers. The market is alsoof patient awareness.  The demand for wound
expected to be driven by technological advances andclosure devices is expected to increase with the
by the introduction of new and innovative therapiesincrease in the number of surgeries in cardiovascular
for wound care management. Also, increasing patientand orthopedic markets. These surgeries represent a
awareness is boosting the demand for wound carekey growth driver for hemostats and tissue sealants
management. Patients are more proactive in their wellmarket. Other surgeries which are expected to
being and are willing to seek physician’s advice atcontribute to the growth of wound closure market
an early stage. Further, the availability of wide rangeare neurological, gynecological and urological
of products to treat different kinds of wounds isprocedures. Good surgical outcome and less morbidity
increasing the acceptance of healthcare professionals.seen with wound closure devices are increasing the
US to Remain the Largest Market for Wound Careadoption rates of these products.
Management Reimbursement Reforms are Limiting Market Growth
Globally, the US remains the largest wound carein Some Regions
management market. The US market, valued at $5.2The reimbursement levels vary greatly in the US,
billion in 2008, is forecast to grow by 4% annually forEurope and Asia Pacific. Availability of reimbursement,
the next seven years to reach $7.5 million by 2015.for expensive products and treatments such as
The US, increasing its contribution from 39% to 43%advanced wound management dressings and
towards the global wound care management market,negative pressure wound therapy, is more in the US
is expected to remain the largest market for woundas compared to other countries. However, the US
care management. The US wound care managementalso has been witnessing a constant reduction in the
market is expected to be driven by increasingreimbursement rates every year for some of the
prevalence of chronic wounds, better reimbursementwound care management products. Companies
levels for advanced technologies, positiveoperating in the wound care management market are
demographics and increased levels of patientalso facing pricing pressures due to reimbursement
awareness.reforms. This is hurting the companies’ top line
Introduction of New and Innovative Technologies toand bottom line growth. Increasing pressure to
Improve Wound Care Managementcontain costs, in economies where healthcare spend
Introduction of new and innovative technologies areby the government is more, is leading to pricing
helping in meeting patient demands. Technologiespressures for almost all of the products. This trend is
such as electrical stimulation, electromagnetic therapy,expected to continue in the future as well.
nanotechnology, low level laser therapy, therapeutic